One of the popular "problems" with the DGA deal (and past proposals) which keeps getting repeated like Gospel, is the idea that television reruns are going away and that soon all repeats will only be on the internet.
The fear mongering argument then says that any money in this area, short of $20,000 (the current residual for a one-hour program) is a roll back. Writers are going to go broke, claim the writer radicals, because their residuals will vanish.
The problem with this "problem?" It's completely false.
Content is indeed shifting to the internet, and in a big way. The issue, though, is who is watching it there. The answer? First time viewers.
People are watching more and more of their favorite TV shows online. But they are watching it there instead of on TV, not in addition to TV.
The bigger problem with the Fear of Disappearing Residuals is that those afflicted can't come up with an answer to what will replace these supposed vanishing reruns.
If there's an empty timeslot on CBS' Monday Night Schedule, what do you think they're going to air? The answer is simple CSI: Miami Repeat. Why? Because even if NBC airs a brand new episode of Studio 60, The Black Donnelleys or Journeyman; guess what show wins the timeslot? CSI: Miami Repeat does. Don't believe me? Look up the last two years worth of Neilsons.
And, okay, I grant you that CSI: Miami is a hit show, and the WGA is striking for all writers, not just those on crappy David Caruso vehicles (nice shades, dude).
Let's take our dearly departed Journeyman then. Assume for a moment that the show was still on the air. March rolls around. It's not Sweeps. You could air a new episode, but you want to keep it for later.
So what is NBC to do? According to the No More Reruns folks, NBC can't repeat an episode of Journeyman to catch up someone who hasn't watched from the beginning and still doesn't quite get why Dan Vasser travels through time, but never bangs his ex-girlfriend.
Well, if they can't rerun something (doomsday scenario), doesn't this mean that they have to -- gasp -- air something original instead?!? And wouldn't this mean that there's a Writer somewhere getting first episode money instead of much lower rerun money?? Isn't this a GOOD THING??
Or is NBC more likely to just go black for the hour? Seriously, they can't compete against CSI: Miami (ignore for the purposes of this argument that THEY are in repeats), so NBC should just throw in the towel and go dark, or let the late local news come on early so we can get extra footage of the Butt Naked Bandit.
In short, repeats -- to the detriment of the Television Viewer -- are not going anywhere. They are a staple of American Network Programming and they are here to stay. And all those cable channels? They've got even more reruns than the big 4.
Streaming Media moolah is fresh, delicious moolah. If you want more, go out and get it; but don't do it out of fear that stale old rerun moolah is going anywhere. That garden is mighty green for years and years to come.